A Bachelor of Arts (BA) in Journalism and Mass Communication is an undergraduate program designed to provide students with a comprehensive understanding of the principles and practices in the fields of journalism and mass communication. This program typically covers a broad range of subjects, including news reporting, media ethics, communication theories, digital journalism, and advertising. Students acquire practical skills such as news writing, editing, and multimedia storytelling. The curriculum often includes internships or practical experiences in newsrooms, radio stations, or media organizations, enabling students to apply theoretical knowledge in real-world settings. BA in Journalism and Mass Communication aims to foster critical thinking, research skills, and ethical journalism practices, preparing graduates for diverse career paths within the realms of print and digital journalism, broadcasting, public relations, advertising, and various other roles in mass communication.
Candidates should have completed their higher secondary education (10+2 level) with 50% marks from a recognized board or educational institution.
Graduates with a BA in Journalism and Mass Communication have an array of promising career prospects across the dynamic landscape of media and communication. They can pursue roles as journalists, reporters, or editors in print, digital, or broadcast media, covering news, features, or investigative stories. Opportunities also exist in digital journalism, where graduates can engage in content creation, multimedia storytelling, and managing online platforms. Public relations and advertising offer avenues for graduates to work as communication specialists, crafting messages, managing media relations, and promoting brands or organizations. Additionally, roles in content creation for online platforms, social media management, and media production are common career paths. The BA in Journalism and Mass Communication program equips individuals with the skills and knowledge to navigate the evolving world of mass communication, enabling them to contribute meaningfully to the dissemination of information in a variety of impactful ways.